Experience - Safeco Insurance
| Company Description: A Seattle based fortune 500 corporation specializing in property and casualty insurance. Safeco was later acquired by Liberty Mutual Group but remains a standalone brand. |
Role Details:
| Title | Organization | Dates of Service |
| Business Analyst | Safeco Sales & Distribution | 07-2004 to 09-2007 |
| Accountabilities & Accomplishments | ||
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· Marketed free & paid support/training programs to Safeco’s independent agent audience · Executed web redesign project driving 400+% increase in the program's usage · Managed several usability lab studies resulting in groundbreaking product improvements · Developed web metrics that correlated online user behavior, demographics, call center usage, and sales performance |
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| Portfolio Examples | ||
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Quote & Issue Tool Mailing: Interactive direct marketing campaign supporting launch of new quote & issue tool |
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