Experience - Mactus Group
|Company Description: A consulting group providing marketing, program management and business intelligence services primarily for Microsoft Corp.|
|Title||Organization (MS)||Dates of Service|
|Associate Product Manager||US Business Marketing||09-2007 to 06-2008|
|Accountabilities & Accomplishments|
· Identified issues & opportunities enabling the US enterprise marketing organization to achieve performance goals for the first time in fifteen quarters
· Worked with marketing leadership to develop & implement balanced scorecard performance metrics driving desired organizational behavior.
· Responsible for analysis, reporting, and presentation of marketing results for monthly governance reviews.
· Ad-hoc reporting & analysis support to Microsoft's US B2B marketing organization.
· EPG Marketing Impact On Pipeline (coming soon): Developed new approach for measuring and optimizing the org’s marketing impact on scorecard metrics